We take our work seriously, but we also have loads of fun while doing it. So we love to laugh, make friends, taste new things, breathe fresh air, relax and unwind. After visiting, Madeira will always have a special place in your heart!
“Don’t follow the crowd! Have the courage to make your own path!”
That’s one of our strongest beliefs. Apart from the must-visit Places in Madeira, we will always take you off the beaten tracks, giving you a local taste of our home land!
Living in a small island gives you a very keen sense towards the importance of sustainability. So, we are very happy to give back too, that is why we are envolved in all the support local culture and traditions, as much as we can.
We are a small company, and we want to keep it that way so able to give the best personalized service we can.to show you Madeira Island as a friend. Since 2011 being original and inovative, and even with all the copycats, keep on doing it – choose the original 😉
Even though our regular groups are small, we are able to accommodate closed groups with any size and duration, provide full service and activities itinerary during your group’s stay.
If you are organizing a group trip to Madeira and need the local expertise, you can count on us to set-up the best experiences and activities.
Contact us for more info.
… and we want you to love it like we do. and we want to make you love it also, That’s why we want to tour with you it to you as a friend, with No Crowds – away from the “touristy” packs and car convoys, and huge groups No Rush – we have plenty of time..(anyway we are surrounded by water..so why rush? )
We are a small company established in 2011, composed by a young team of friends that want to show you our paradise. Our tours are always done by a local certified guide, choosing the best routes to be merrymaking, all done in a very calm, safe and relaxed way. If you think this is what you need and you definitely don’t want to do the boring stuff on the 2.376.542,72 millions of tourist guide books, get off the sofa and Let’s GO!
Great experience We booked a trip and we were more then happy with the experience. Miguel was our driver and guide. He has great driving skills and was a great guide, providing... read more17/07/19
Best trips we've done in Madeira We did this and the full day East tour. Just a brilliant two days. Very friendly and professional. We've been to Madeira twice and saw a lot that we hadn't... read more11/07/19
Amazing day, fantastic views .... An absolutely brilliant day. Our driver, Ricardo, was very friendly and accommodating. He provided excellent guide and information, stopping off for photos of amazing views. The off roading... read more08/07/19
Stunning views The heaven & earth tour was absolutely amazing, breathtaking views, a very friendly driver and guide. Booking, pick-up and transfer very easy and quick. The hike was one of the... read more07/07/19
Private Van Tour - Grand Day Out Opted for the private van tour of wild north coast this year after a great 4wd day with UMM last summer. Another fantastic day...visiting new places on this beautiful island... read more04/07/19
Great day out exploring east of Madeira After postponing our initial booking due to very bad weather, Ricardo took us on a brilliant full day tour of the east of the island. Off roading fun, great views,... read more01/07/19
West is great but East is awesome !! This was our second trip with Up Mountain Madeira - firstly we did the full day 4 X 4 West side and this time we decided on the East. What... read more28/06/19
Lovely walk with a great company We loved our levada walk, misty morning walk though the woods following the levadas, arriving at the end as the sun came out to see the view down to the... read more27/06/19
I did the heaven & earth tour with up mountain madeira. stunning views, the best hiking trip during my holidays on Madeira and the guide, David, was very nice and friendly. Booking, pick-up and transfer was easy and always friendly. fair prices. big recommendation! also big thanks to Nico for... read more08/07/19
Our two days spent hiking the Picos and 25 Fountains with UpMountain Madeira were the absolute highlight of time in Madeira. The arrangements were very good, our guide arrived perfectly on time and all ran seamlessly both days. The sunrise on Pico Arieiro and hike to Pico Ruivo is perhaps... read more23/06/19
the tours with up mountain madeira where the absolute highlights of my trip to madeira. I wish i could have joined more of their tours. Up Mountain Madeira is a very relyable friendly company. they are professional and a lot of fun! they make great tours and also seek to... read more18/06/19
Wir können Ihnen Up Mountain Madeira nur weiterempfehlen. Es war eine tolle Erfahrung.Ricardo unser Reiseführer war lustig, voller Leben und zeigte uns die unterschiedlichsten Orte, Pflanzen, Aussichtsorte... Ricardo meisterte die kurvigen Strassen mit Bravur. Zu Mittag assen wir in einem einheimischen „Gasthaus“. Ricardo hatte dies im voraus für unsere Gruppe... read more19/04/19
Yesterday we did for the second time a 4x4 trip with UMM. We had a great time with our guide Diogo. At Pico do Areeiro we had an amazing view above the clouds. After that we went for a walk in Laurissilva. Thanks a lot for giving us such wonderful... read more05/03/19
I contacted Nico ahead of our trip to Madeira, where I hoped to see the house and area that my grandmother was born and raised in. He was so enthusiastic about helping me on this journey and we planned two full-day private tours with him. I cannot say enough great... read more18/05/19
This is probably the best tour you can get around here. Very friendly people who are in love with this island, with their home. They will tell you about the island in their eyes, they'll take you places others won't. I've been on quite a few tours but none was... read more20/03/19
Fantastic trek with David 'Edge of Paradise' and 'East tour' with Riccardo. Small groups, thoroughly enjoyable, exhilarating, fantastic views, real taste of the island from a different perspective. Both guides were pleasant, knowledgeable, solicitous, with a sense of fun and adventure. Would thoroughly recommend this company and agree... read more23/02/19
Well, We can give you some reasons why to use a small local business over a big tour company:
1. Local Character and Prosperity
In an increasingly homogenized world, communities that preserve their one-of-a-kind businesses and distinctive character have an advantage.
2. Community Well-Being
Small owned businesses build strong communities by sustaining energies contributing to local causes and businesses.
3. Flexible Decision-Making
When decisions are made by people who live in the Area and can better advise change something, its a lot easier to do in a small group
4. Job and Wages
Locally owned businesses create more jobs locally and share the money trough the people who need. Local Business
Entrepreneurship, innovation and prosperity, a key for people to be able to do what we love for a Job!
6. Environmental Sustainability
We need to preserve our biggest treasure, Nature, believing that small informed groups are essential to reducing sprawl and pollution.
Small businesses are the best way to ensure innovation and low prices over the long-term. Monopolies are not that good for the customer.
If you have read all this, thank you, was written with much love for you!
Thank you so much from our hearth to every friend that had been with us, and recommended us to others, all those who also made a review on TripAdvisor which made us win the certificate of excellence in all our years in years of existence, 2012 2013 2014 2015 2016, 2017 and now in 2018 entering the Hall of Fame!
Miss you all, a big hug full of “Saudade”
from the Up Mountain Madeira Team