en WhatsApp / Phone +351 925 964 335 info@upmountainmadeira.com
      Call now!
en WhatsApp / Phone +351 925 964 335 info@upmountainmadeira.com
      Call now!

Madeira by a Local – Off the beaten track experiences

Local Sustainable Tourism Company in Funchal

Up Mountain Madeira, ( UMM ) its a small team of local certified guides, who love to show you Madeira island as it is, not just sightseeing tours for Madeira’s Amazing views, but also with is people, its food, its drinks and all the good stuff there is in this paradise, far away from the crowds and tasteless impersonal tours..we believe in persons, not numbers!

Our groups are also very small, so we can give you the best real local experience!

Be a traveller, not a tourist!


Our jeep tours are designed for everyone to enjoy the ride, always done in a calm, safe and fun way, with a local guide, far from the beaten track. Choose from half-day tours if you have little time available or full-day to get to know more parts of Madeira Island.


Madeira island many jewels are only accessible by walking, so from the starter walking enthusiast to the more experienced trekker… from 9 to 90 years old… there are plenty of trails and Levada walks to choose. contact us for a plan!


Madeira is every foodie’s paradise. Take a trip with us to discover many local specialities, from Madeira wine to Poncha, to bread into cheese, many of the goods Madeira as to offer on one of the most appetizing tours ever. 


We are specialized in small group and private tours, we can arrange and design your own customizable tour just for you and your family! Select the “private” option when sending your booking enquiry, and let’s start from there!


Why you are so Important to us!

We love our work and love to show and share our beautiful island to the world! Our biggest reward is the feedback from our dear customers. And being a small sustainable company, in a small team and taking a very small % of the number of people the big companies do, we don’t have a huge budget for advertising, so we rely on our customers to do it, For us all the distinctions and every single word received, is very special, and make us very proud in a humble and thankful way, as being awarded by TripAdvisor with the Certificate of Excellence from 2013 to 2019, featuring Up Mountain Madeira on “Hall of Fame”, just makes our heart full!

Thank you all so much for sharing your passion through your reviews –  we believe that keeping people happy is the best advertising we can do, so thank you so much to all who have helped us, and recommended us to share the word to mouth!

Check Out Our Reviews

  • excellent We booked two jeep tours through Nico. Ricardo was our driver/guide for both. Our choice of this company (Up Mountain Madeira) could not have turned out better. The... read more
    W7342TZdavidf Avatar
  • A wonderful experience with an exceptional guide! Our tour experience was exceptional! From coordination through execution we could not have asked for more! Nico was flexible with meeting our desires and David was a phenomenal guide!... read more
    smself2014 Avatar
  • 5 stars What a wonderful way to spend your birthday, Nico was so friendly, knowledgeable and professional. We did a wonderful tour with lots of stops and chances to take photos, eat... read more
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    Kim S Avatar
    Kim S
  • Fabulous experience I organised a private tour for some friends for a Christmas present and of course we joined them. Nico went over and above the bounds of duty to accommodate... read more
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    RickMacD Avatar
  • Up Mountain Madeira Northeast Madeira We booked a Northeast Madeira tour for 8 of us from our cruise ship. Ronaldo picked us up at the dock and showed us some amazing places. ... read more
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    506annw Avatar
  • Such a fun day! What an amazing adventure, completely exceeded expectations! We loved the whole day — our driver/guide Ricardo was fabulous. Highly recommend this company and tour!
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    KimberlyStrikerHall Avatar
  • Best guided walk experience in Madeira! Amazing! The best day we spent in Madeira and it was definitely worth the early start. Nico and David were so helpful, enthusiastic and obviously passionate and knowledgable about the... read more
    Becks10000 Avatar
  • Highly recommended Ricardo was a fantastic guide. He was very engaging with us, very knowledgeable about the fauna, flora & history of the island. And showed us excellent sights & spectacular views,... read more
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    X4811XMmariof Avatar
  • Simply the best Sometimes in life you get lucky ..

    Yesterday we got doubly lucky - first was a trip with Up Mountain - great communication and responsive; second was our guide and...
    read more
    HRNG56 Avatar
  • Best hiking tip for PR1 Nico and David were amazing and took good care of us during the trip. It was a great decision to engage them, and doing so also allows you to just... read more
    fisheyecream Avatar

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From the blog

Why Choosing a small company over a Big one?

why going with the hudge groups, taking SOULLESS tours, eating UNFLAVORED food, and drinking fake artificial drinks.. only a number to become between all the others $$ packed in huge crowds, ending up in the tourist traffic jams of jeeps and buses
Read More

Visiting Madeira by Cruise Ship?

Madeira Island and the port of Funchal have a long tradition in receiving cruise ships.
Read More

Madeira by a local

When visiting a new place, there is nothing better and more exciting than to do it through the eyes and experience of a local.
Read More
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