en WhatsApp / Phone +351 925 964 335 info@upmountainmadeira.com
      Call now!
en WhatsApp / Phone +351 925 964 335 info@upmountainmadeira.com
      Call now!

Madeira by a Local – Off the beaten track experiences

Local Sustainable Tourism Company in Funchal

Up Mountain Madeira, ( UMM ) its a small team of local certified guides, who love to show you Madeira island as it is, not just sightseeing tours for Madeira’s Amazing views, but also with is people, its food, its drinks and all the good stuff there is in this paradise, far away from the crowds and tasteless impersonal tours..we believe in persons, not numbers!

Our groups are also very small, so we can give you the best real local experience!

Be a traveller, not a tourist!


Our jeep tours are designed for everyone to enjoy the ride, always done in a calm, safe and fun way, with a local guide, far from the beaten track. Choose from half-day tours if you have little time available or full-day to get to know more parts of Madeira Island.


Madeira island many jewels are only accessible by walking, so from the starter walking enthusiast to the more experienced trekker… from 9 to 90 years old… there are plenty of trails and Levada walks to choose. contact us for a plan!


Madeira is every foodie’s paradise. Take a trip with us to discover many local specialities, from Madeira wine to Poncha, to bread into cheese, many of the goods Madeira as to offer on one of the most appetizing tours ever. 


We are specialized in small group and private tours, we can arrange and design your own customizable tour just for you and your family! Select the “private” option when sending your booking enquiry, and let’s start from there!


Why you are so Important to us!

We love our work and love to show and share our beautiful island to the world! Our biggest reward is the feedback from our dear customers. And being a small sustainable company, in a small team and taking a very small % of the number of people the big companies do, we don’t have a huge budget for advertising, so we rely on our customers to do it, For us all the distinctions and every single word received, is very special, and make us very proud in a humble and thankful way, as being awarded by TripAdvisor with the Certificate of Excellence from 2013 to 2019, featuring Up Mountain Madeira on “Hall of Fame”, just makes our heart full!

Thank you all so much for sharing your passion through your reviews –  we believe that keeping people happy is the best advertising we can do, so thank you so much to all who have helped us, and recommended us to share the word to mouth!

Check Out Our Reviews

  • Nico and Up Mountain Madeira are simply the best tour operation in Madeira. We have gone on tours with him each year for the past 3 years. His evening drinks... read more

    Bill Kendrick Avatar
    Bill Kendrick
  • Thank you so much for your help during our holiday and organising a rental car for us. We had a perfect day with your support!
    Looking forward for our next trip...
    read more

    Robert kucza Avatar
    Robert kucza
  • Beautiful Madeira We had a wonderful morning walk with David, who looked after us all for this stunning sunrise walk.

    Small group of six people with only two pick ups, which was...
    read more

    bookwormshell Avatar
  • Just the Best Tour Operator in Madeira This our third year in a row we’ve come to Madeira. We found Nico and Up Mountain Madeira the first year and have done tours with him each year. He... read more

    ExperiencePEI1 Avatar
  • My wife and I decided to go with Up Mountain Madeira for some guided tours around the island when visiting for our honeymoon in September 2019. We could not be... read more

    Jordan Burton Avatar
    Jordan Burton
  • Fantastic Experience! My wife and I decided to go with Up Mountain Madeira for some guided tours around the island when visiting for our honeymoon in September 2019. We could not be... read more

    JordanB02 Avatar
  • Best and most personal 4x4 trip on Madeira! this is our second visit to Madeira, and the second time we have toured with UMM. We have been with other companies, but these guys are by far the best... read more

    Gavin M Avatar
    Gavin M
  • Best and most personal 4x4 trip on Madeira! this was our second trip to Madeira and our second 4x4 tour with UpMountainMadiera, and we LOVE this. UMM just give you more than other companies (and we have been... read more

    gavinmalavolta Avatar
  • We enjoyed a beautiful sunrise followed by coffee before our morning walk on the northeastern side of Madeira. Our host, David, was very informative and told us all about... read more

    Tess Housden Avatar
    Tess Housden
  • Omg the best day ever 💓 Diego was the best! Made to feel welcome from the moment we met at our hotel - he accommodated what we wanted to see & took us via a... read more

    gaddverona Avatar

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From the blog

Why Choosing a small company over a Big one?

why going with the hudge groups, taking SOULLESS tours, eating UNFLAVORED food, and drinking fake artificial drinks.. only a number to become between all the others $$ packed in huge crowds, ending up in the tourist traffic jams of jeeps and buses
Read More

Visiting Madeira by Cruise Ship?

Madeira Island and the port of Funchal have a long tradition in receiving cruise ships.
Read More

Madeira by a local

When visiting a new place, there is nothing better and more exciting than to do it through the eyes and experience of a local.
Read More


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